Michael Silverstein Biography

Michael Silverstein ran BCG's global consumer practice for 8 years. He actively serves clients in retail and consumer packaged goods. He is an expert in understanding and responding to consumer needs and dissatisfactions and helping large consumer companies to grow. In addition to his client work Silverstein is co-author of the best-selling 2003 title published by Penguin Putnam Trading Up. His next book Treasure Hunt was published in May 2006 and has received critical acclaim. His third book Women Want More: How to Capture Your Share of the World s Largest Fastest-Growing Market (2009) provides business leaders with the understanding and practices they need to capture their share of the rising female economy. Prior to joining The Boston Consulting Group Silverstein worked at United Press International as a reporter and later in new product development. He holds an MBA with distinction from the Harvard University Graduate School of Business Administration and a BA in economics and history from Brown University.

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