Jessica Seinfeld Biography

Jessica Seinfeld is founder and president of Good+Foundation a nonprofit that works to dismantle multigenerational poverty by pairing goods with services for low-income parents and caregivers. Since starting the organization as Baby Buggy in 2001 it has provided more than $60 million in goods to low-income families with the goal of creating an upward trajectory for them. Working with more than 80 social service partners Jessica has made Baby Buggy/Good+ an integral part of the children's services network in New York City. In 2009 Baby Buggy received its third Four Star rating from Charity Navigator and it is also an Accredited Charity of the Better Business Bureau. In 2010 Jessica launched a line of affordable baby-wear for Target. Called the Baby Buggy for Target collection portions of each sale went to families in need. In conjunction with its expanded work on fatherhood Seinfeld and Good+ co-hosted a convening on

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