Z. John Zhang - Professional null Speaker
Available

Z. John Zhang

Speaker & Booking Information

Professor of Marketing The Wharton School; Director Penn China Center

Speaking Categories

Available for:

  • Corporate Appearances
  • Speaking Engagements
  • Virtual Events
  • Moderated Q&A Sessions
  • Fireside Chats
  • Meet-And-Greets

Targeted pricing and other pricing strategies, competitive strategies, market entrance, and channel and retail management are the main topics of Professor Z. John Zhang's study. Recent research examined the intricate unforeseen dangers of targeted pricing, or the practice of lowering costs to attract a competitor's clients, in the quickly evolving Internet era.

While this strategy may not be appropriate for every organization, according to Zhang's research, it may be a useful tool in the proper situation. Additionally, Zhang offered principles to assist businesses to determine when targeted pricing can be a useful component of their marketing plan.

Contact a Speaker Booking Agent to inquire about Z. John Zhang speaker booking, speaking fee details, and availability.

Z. John Zhang Speaking Fee & Booking Details

Looking to book Z. John Zhang for your next event? Z. John Zhang brings a unique perspective and engaging presence to corporate events, conferences, and special appearances.

The speaking fee for Z. John Zhang typically falls within the Available Upon Request range, depending on factors such as event location, type, and duration.

To check availability or request a quote, submit a booking request.