Marian Salzman Biography

Marian Salzman, CEO of Havas PR North America — the world's ninth-largest entrepreneurial agency collective – was recently nominated to The Holmes Report's first In2 Innovator 25 list and was voted PRWeek's 2011 PR Professional of the Year, among many other accolades. She was CMO at Porter Novelli, CMO at JWT Worldwide, and CSO at Euro RSCG Worldwide before joining Havas PR. The debut of the metrosexual to establish a marketplace for SAB Miller's Peroni, Pepsi's "It's Like This," and "It's America Online" are among her most well-known consumer ads. In 1992, she co-founded Cyberdialogue, the first online market research firm in the world. Salzman was named to New York magazine's inaugural "Cyber 60" list in 1995, and Fast Company claimed she had one of the finest job titles on the planet: Director, Department of the Future, the following year. Salzman has led thought leadership, reputation management, and social media initiatives, including co-founding Porter's pop-up agency Jack + Bill, which received top honors from PRWeek, SABRE, and Bulldog Reporter in only one year. Her four-part series on the brain for the Huffington Post won a 2011 Bronze SABRE award for Speech or Bylined Article and an honorable mention from the PR News Platinum PR Awards; it was also one of many blog posts that earned Bulldog Reporter, PR News, and the Golden Bridge Awards for top blogging honors. Salzman has also written for Forbes.com, the Holmes Report, Adweek/Fuel Aol's the Future, CNBC.com, and a number of Havas PR North America agency blogs. Salzman is an adviser to the M.B.A. program at the Berlin School of Creative Leadership, the author of 14 books that have been translated into more than 20 languages, including Chinese, Norwegian, Portuguese, and Spanish, and a board member of the Bob Woodruff Foundation, which helps injured US service members returning from war. She is also an honors graduate of Brown University, where she has been a mentor to Brown Women in Business since 2006. Wyclef Jean's brief candidacy for president of his war-torn nation was her most noteworthy campaign in recent years. Despite 70 percent approval ratings and over 10 billion media impressions, Haiti's governing cast of characters rejected the musician-turned-philanthropist. Salzman, dubbed "the queen of cool," is a real visionary with a great sense of style. She assists audiences in identifying the forces that shape today and tomorrow, planning for long-term commercial success, managing change, and discovering unexpected possibilities that may help transform organizations by giving insight into the drivers of important business, consumer, and societal trends.

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