Leslie G. Sarasin Biography

Leslie G. Sarasin, a firm believer in collaboration, is a natural choice for the job of team leader. Sarasin's objective when she took over as president of the Food Marketing Institute was to enhance the organization's efficacy via a partnership with other groups and agencies, which she accomplished. According to FMI's president and chief executive officer, "that [partnership] has evolved via the formation of the Trading Partner Alliance, the introduction of the Nutrition Keys program, and collaborative events such as our Sustainability Conference." The connection she has fostered between FMI and the Grocery Manufacturers Association is a good example. FMI is also collaborating with the American Meat Institute, the United Fresh Produce Association, and the National Association of State Departments of Agriculture to combine their trade exhibitions into one huge, and I mean large, trade event, according to Sarasin. Our Trading Partner Alliance has increased manufacturer-retailer interaction, operational efficiencies, and partner resource use. FMI's obvious efforts, such as collaborating with other departments and associations, winning a victory on interchange fees, launching events like FutureConnect, and working to improve food safety, such as the creation of the Center of Excellence for Food Safety and Protection and its SafeMark training program, stand out in her mind as particularly important long-term initiatives. Sarasin stated that events like FutureConnect provided developmental and team-building chances for up-and-coming leaders. Bringing FMI's staff together to get things done, on the other hand, has been a personal triumph, she added. I believe the job I've done in assembling the FMI staff team, bringing together the human resources who will best meet the advocacy, educational, and resource requirements of FMI member firms, assisting them in feeding families and enriching lives, has given me greater internal pleasure. When Sarasin became president and CEO, one of the most difficult tasks she faced was putting FMI on solid financial footing. This necessitated collaboration, adhering to a vision, and maintaining a laser-like focus on the requirements of FMI members. I'm happy to report that FMI is in good financial shape, as a consequence of following the [collective] wisdom outlined in that game plan, Sarasin added. Sarasin said one of the most significant achievements this year was assisting FMI in rediscovering its moorings as a member-oriented organization, laying the groundwork for meaningful routine engagement with the membership, which is one of the projects she plans to strengthen.

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