Joey Grassia Biography

KUTOA™ which signifies ""to give"" in Swahili was established by youthful business visionary Joey Grassia. The thought was conceived in late 2009 after Grassia had seen the impacts of lack of healthy sustenance during his time in South Asia and after he encountered his very own wellbeing alarm. ""The tremendous obliteration I saw was indefensible and turned out to be always engraved in my brain. Little youngsters sitting defenseless and hungry in earth back streets while their folks worked in wretched conditions to accommodate them. In Vietnam and Cambodia, I met youngsters who hit the sack hungry consistently in temporary lodging that frequently crumbled on them. The individuals I experienced and the circumstances I saw were both heartbreaking and exceptional. In the wake of coming back from Asia in 2007 Joey realized he expected to plan something for lighten the misfortunes he saw. He immediately changed his major from Economics to International Development and began examining the causes behind the decimation. Nonetheless, it wasn't until he encountered his very own wellbeing alarm that the specks associated. Grassia has two food brands to his name. The first KUTOA Health Bars occurred while he was all the while working at Facebook in 2011. The thought for the second Steam Espresso came while he was pitching KUTOA: he needed a caffeine fix through an option that could be more advantageous than a caffeinated drink and an option that could be more grounded than customary espresso. Steam which yields a higher-power coffee by utilizing steam was the outcome. The espresso comes packaged and is as of now served in workplaces around Silicon Valley."

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