Joel Lunenfeld Biography

Joel Lunenfeld is the Board member of Global Brand Strategy at Twitter, where he leads a team that generates custom advertising strategies for the world's most influencing and recognizable brands. Joel has become one of the top digital influencers for over ten years. He is recognized for empowering his clients and teams to explore uncharted territory to find new ways to spark discussions between brands and individuals. Joel was a founding partner and Chief Executive officer of Moxie Interactive, a renowned digital marketing agency, where he led interaction with international brands such as Wireless, Twentieth Century Fox, L'Oreal, Verizone, and Coca-Cola. Joel is a change agent and businessman who understands the power of involvement and the new position that technology can play in integrating brands and their clients. Joel's degree in Cultural Anthropology has influenced his concept to the digital age. He is a published writer, with editorials and commentary appearing in MediaWeek, Ad Age, MediaPost, Smart Business, AdWeek, Brand Republic, ClickZ, and other domestic advertising and business articles on a daily basis. He is a popular industry presenter because his briefings are known for providing a unique, humourous, and relaxing perspective on the digital economy. Joel can be found on Twitter as @joell.

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