Ian Ayres Biography

Ian Ayres is a lawyer and economist as well as the William K. Townsend Professor at Yale Law School the Anne Urowsky Professorial Fellow in Law and a Professor at Yale's School of Management.
He is a columnist for Forbes magazine writes for the New York Times Freakonomics blog and has been a commentator on public radio's Marketplace. His research has been featured on Primetime Live The Oprah Winfrey Show and Good Morning America and in Time and Vogue magazines.
Ayres has published 11 books (including the New York Times bestseller Super Crunchers) and over 100 articles on a wide range of topics. His latest book is Carrots and Sticks: Unlock the Power of Incentives to Get Things Done. In 2010 he also published Lifecycle Investing with Barry Nalebuff. He is a co-founder of stickK.com a web site that helps you stick to your goals.
In 2006 he was elected to the American Academy of Arts and Sciences. His book with Greg Klass Insincere Promises: The Law of Misrepresented Intent won the 2006 Scribes book award for the best work of legal scholarship published during the previous year. Ayres has been ranked as one of the most prolific and most-cited law professors of his generation. The Chronicle of Higher Education referred to Ayres as a law-and-economics guru.

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