Hong Jeongdo Biography

Hong Jeongdo is the Executive Director of JoongAng Media Network (JMnet), South Korea's largest media company. He is in charge of 25 different types of media, including newspapers, television, and magazines. In 2005, he joined JMnet as a member of the Strategy Planning Office. In 2010, he oversaw the entire process of changing the newspaper format; it was the first newspaper firm in Asia to transition to the Berliner style and successfully launch an online portal site, Joins MSN.com. Hong oversaw the successful merger of two of the largest movie multiplex chains, Megabox and Cinus, in 2011, bolstering the corporate's leadership position in the theater sector. In the broadcasting industry, Hong has been instrumental in the development and operation of the new general programming channel, JTBC, since the second half of 2011. Hong began his career as a business consultant at Accenture, concentrating in the communications and information technology industries. In the United States, he received a BA in Economics from Wesleyan University and an MBA from Stanford University.

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