David Plouffe Biography

David Plouffe is an American political strategist and author best known for managing Barack Obama's 2008 presidential campaign, revolutionizing digital outreach with grassroots mobilization and data analytics. A graduate of the University of Delaware, he began his career with Democratic campaigns, working for Senator Tom Harkin and Representative John Olver. He joined AKPD Message and Media, founded by David Axelrod, and became a key strategist for Obama’s 2008 and 2012 campaigns, serving as a senior White House advisor from 2011 to 2013.

After leaving the White House, Plouffe advised Uber as Senior Vice President of Policy and Strategy (2014–2017), helping navigate regulatory challenges. He works as a political consultant through The Plouffe Group, advising clients like Apple, and is a partner at ACRONYM, a progressive digital strategy firm. Plouffe is a frequent speaker, political analyst for NBC and MSNBC, and author of “The Audacity to Win” (2009), detailing Obama’s 2008 campaign, and “A Citizen’s Guide to Beating Donald Trump” (2020).

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