Bryce Hoffman
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Bryce Hoffman is an American author, speaker, strategic advisor and management consultant. A former journalist who covered the automobile industry for The Detroit News, he wrote the Wall Street Journal bestseller American Icon: Alan Mulally and the Fight to Save Ford Motor Company. His latest book, Red Teaming: How Your Business Can Conquer the Competition by Challenging Everything, was published on May 16, 2017.
In 2015, Hoffman became the first civilian from outside government to graduate from the U.S. Army's Red Team Leader course at the University of Foreign Military and Cultural Studies at Fort Leavenworth, Kansas.
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