Bruce Himelstein
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Recognized as one of today's foremost sales and marketing innovators, Bruce Himelstein is credited with leading the revitalization of the The Ritz-Carlton Company brand and is currently serving as Cheif Marketing Officer for Loews Hotels.
Himelstein was named corporate vice president of sales and marketing for The Ritz-Carlton Hotel Company in 2002, following nearly 30 years with Marriott. Over the course of the next seven years, he renewed and transformed the trusted luxury brand--both for its longtime clientele and for a new generation. Updating the image of a three-billion dollar brand and a pillar in the luxury marketplace isn't easy. Himelstein implemented remarkable new branding strategies, showcasing Ritz-Carlton in innovative ways critical for staying relevant in a rapidly changing world.
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