Lucien Boyer Biography

Lucien Boyer is chief marketing officer at Vivendi, the leading integrated media and content group. In cooperation with Vivendi’s different businesses, he's responsible for accelerating the development of integrated marketing offers within the Group, and identifying partners willing to associate their brands to the Group’s activities in the fields of talent, live, merchandising, as well as in content production, broadcast and distribution. Before joining Vivendi, Lucien was the president and global CEO of Havas Sports & Entertainment for 15 years, one of the world’s leading brand engagement networks, with more than 600 professionals in 30 countries.

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